# Hock & Go

Website Design & Development & Marketing

# What We Do

- Google Ads  
- SEO  
- Facebook Advertising  
- Social Media Management  
- Website Design & Development

# Overview

Hock and Go is a Gold Coast-based pawnbroker and second-hand retailer, operating both in-store and online. When they first partnered with us, they were a start-up looking to establish a strong digital presence.

We custom designed and developed an eCommerce website that not only highlights their pawn loan services but also drives sales through a user-friendly and conversion-focused online store.

To support Hock and Go’s growth, we implemented a comprehensive digital marketing strategy including SEO to improve their search visibility, targeted Facebook and Google advertising to drive traffic and sales, and ongoing social media management to build brand awareness and engage their audience online.

# Results of 6 Months

In 6 months of an integrated marketing strategy, our client grew their online presence through various platforms whilst decreasing overall costs.

# 83% Increase In Leads

# 62% Decrease In Cost Per Conversion

# 93% Increase In Traffic

# Key Factors

- Leveraged Google’s Performance Max campaigns to effectively compete across Shopping, Display, and Video channels—using compelling imagery and video content to drive eCommerce conversions.
- Implemented a focused SEO strategy to achieve top-ranking positions for “Pawnshop” and “Gold Coast”-related searches, boosting organic traffic and brand discoverability.
- Designed and developed a tailored eCommerce website to establish Hock and Go’s digital presence, highlight their services, and generate online sales from the ground up.

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